Website Preloader

OUR WORK: Creative | Digital

OUR WORK:

Launching a recruitment brand and website with star power

Image shows the text Star People animating. Image depicts The Studio's branding capabilities
Challenge
Following a global acquisition, our client wanted a new recruitment brand which leveraged its heritage in the market whilst also connecting with its enhanced global capabilities. The new brand needed clear positioning in the market, a fresh look and clear tone.
Solution
Working cross-functionally, the team held strategic value proposition workshops to position the brand effectively in the market. The logo created using key iconography from both old and wider company branding with colour palette and font selection to complement. Website and marketing activity was built out.
Impact
A cohesive brand, website and marketing campaigns which have driven 2000+ visitors and more than 60 web enquiries in month 1. Client was incredibly happy with the professional yet approachable brand to boost their business. Ongoing marketing activity is driving engagement.

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